Are you using your corporate events to lay out the company’s plans for the year ahead? While broadcasting information to customers and teams was once a prime objective for in-person meetings, it now makes no sense to waste your meeting doing some...
As incentive industry professionals, we are intensely interested in what motivates our audiences to achieve, to attend, to acquire. Much has been written about designing rewards and programs that motivate and engage across generations, which is a...
Sitting for the Convention Industry Council’s Certified Meeting Professional designation is not cheap in terms of time or fees, but is it worthwhile? Results from the Professional Convention Management Association’s 2016 annual salary survey find...
The Accreditation Council for Continuing Medical Education and the European Board for Accreditation in Cardiology now consider each other’s accreditation systems to be mutually equivalent. This means that both accreditors acknowledge that they sh...
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Mike McAllen with Grass Shack Events and Media sits down with Steven Wickel, founder of the Future of Events Conference, which is coming August 22–24 In RAI...
Tristan Harris, a former Google design ethicist and magician, blew my mind a little with this article on Medium on how technology is being used to influence our decisions without us even realizing it. And as I was reading, I couldn’t help but thi...
For creating a certification program for Baxalta’s supplier partners that ensures quality, efficiency, and consistency in meeting execution—as part of implementing an SMMP in only a year’s time
A “high-risk-taking” meeting manager who has repositioned her event … a well-known industry blogger… several stars behind strategic meetings management successes … an “industry whiz kid”… a founder of a meeting tech tool … a strong leader whose ...
