Think of the classic scene from Star Wars in which the robot R2-D2 projects the shimmering holographic image of Princess Leia onto the floor of Luke Skywalker's garage. It is as if she is in the room with him, though only 6 inches tall...
Where market conditions warrant, the synergy of co-locating several regionally based shows — each serving a vertical segment of a market — creates an all-encompassing “front-to-back-end” event...
The article “Grounded!” in the December issue, page 54, listed incorrect information for the TCT 2001 conference Web site. The correct address is www.tctmd.com.
The news last autumn was grim for many medical meetings with a large international component. U.S.-based meeting planners found their overseas attendees and exhibitors dropping out faster than English majors from a high-level chemistry course...
When meeting a physician friend for lunch, Jerry Pettis, public relations advisor for the Los Angeles County Medical Association, noticed the tall stack of medical journals on the doctor's desk. When he asked his friend how he ever got around to...
Three years before the Institute of Medicine issued To Err is Human, its 1999 report on medical errors, the Annenberg Center for Health Sciences, the Joint Commission on Accreditation of Healthcare Organizations, and the American Association for...
Fear of customs hassles may be supplanting fear of flying for many attendees and exhibitors at international events held in the U.S. In the security-obsessed post — September 11 climate, incoming travelers and shipments — especially those from non...
In this time of heightened awareness of security and safety, what is the responsibility of meeting planners to address these issues? In a nutshell, a planner's legal obligation is to refrain from conduct that creates an unreasonably great risk of...
“If you want me at the meeting, you'll have to fly me in privately,” two board members told corporate execs after 9/11. In response, the company gave each of the jittery board members a sort of debit card, worth 25 hours of flying time on a...