If you're seeking strategies for achieving exemplary compliance under the Accreditation Council for CME's new system, consider attending “Pursuing Excellence: Raising the Bar for Continuing Medical Education,” a conference hosted by Baylor College...

Docs love golf as much as cops love doughnuts — OK, so you already knew that. But while golf is undoubtedly popular among association members, CME providers often express concerns about pharma people picking up the tab for physicians on the green...

HEALTH CARE ...

The RxCentric Web site, www.rxcentric.com, is blunt in its assessment of why its pharmaceutical firm clients support CME, and of who controls whom: “We work seamlessly with your CME provider [emphasis added] to maximize the ROI of your educational...

The Healthcare Convention Exhibitors Association announced record attendance (717 participants) for the second year in a row at this year's meeting at the Minneapolis Convention Center, held from June 10 to 13. HCEA's new president Barbara...

█ ASSOCIATION NOTES ...

Not only can you select physicians by their CME preferences, you can also communicate with them via their preferred medium, such as direct mail...

Global Events Partners' 3rd Annual Executive Retreat, held June 6 to 10 in Beaver Creek and Vail, Colo., combined GEP salespeople with 80 of their meeting planner clients for a mixture of business, networking, and fun...

With physician/pharmaceutical company relations under an unrelenting media spotlight, medical community leaders are increasingly concerned about rooting out ethical violations in CME. For-profit medical education and communication companies are...

A study of the return on investment (ROI) in various pharmaceutical promotional strategies may result in a shift of money away from expensive detailing and direct-to-consumer advertising and toward meetings and journal advertising — if...