As of this writing, in October, travel of all sorts has been severely impacted by the fear and loathing which are among the legacies of the heinous terrorist crimes of September 11, 2001. Should this become a long-term phenomenon, marketers of CME...
Meetings revenues make up a hefty chunk of an association's budget — one-third of associations say their meetings revenue constitutes 20 to 40 percent of their organization's total income, and many more say it could go as high as 50 percent or...
When Merck Inc. opened its merckmedicus.com Web site in June, it enlisted Harris Interactive, a market research firm, to survey 101 physicians about their use of Web sites in general and to compare the Merck site to other sites. Unsurprisingly...
Following a brief rush of cancellations in mid- to late September, the pace of bookings for pharmaceutical events quickly resumed...
As of this writing at the end of October, there were signs that whatever “normal” turns out to be, it's coming back quicker than anticipated for the meetings industry...