While convention and visitors bureaus (also known as destination marketing organizations) provide informational, logistical, and other services that meeting and event planners traditionally expect, these entities have stepped up their game to...

I just checked out something called Crystal, a site that can profile anyone who has an online presence, then tell you how you can best communicate with that person. Kind of like Myers-Briggs or the PACE Color Palette only fast, automated, and no ...

Reed Expositions introduced AIBTM: The Americas Meetings and Events Exhibition, in 2011, holding the annual hosted-buyer event and trade show in Baltimore, Orlando, and Chicago. For 2015 Reed has totally revamped its model. The renamed ibtm ameri...

Hotels for Hope launches a new hotel booking platform designed to make its charitable-giving-through-hotel-room-booking more personal and compelling.

Laurie Kendall-Ellis, CAE, the Alliance’s new executive directorIn a recent letter to members, the Alliance for Continuing Education in the Healthcare Professions President Ed Dellert, RN, MBA, CHCP, announced that the ACEhp board of directors ha...

If your marketing spend is greater than six percent of your direct conference expenses, your fan base and positive word of mouth (WOM) marketing are lacking. Authentic WOM marketing, received from a trusted colleague, is hands down the most...

Healthcare compliance author Pat Shaumann, CMP, CSEP, DMCP, HMCC, has teamed up with mobile event app company BusyEvent Mobile to develop an online tool for healthcare meetings professionals, compliance officers, and legal and financial teams at ...

The new CME will connect faculty, attendees, and educational partners via social networks.