Kenny Samsel, an event producer for edgefactory who worked on the event, says that “with the desired feel of a South-by-Southwest-style art, music, and tech festival, we developed funky print pieces—a mixture of things you might see at a classic art museum, the MTV Video Music Awards, and an Andy Warhol exhibit.”

The prefunction space saw a DJ spinning tunes between sessions to keep the momentum going.

Business- and personal-growth messaging was used on many of the signs and murals throughout the space.

The elevators and escalators became a canvas that Quest used to make an impression.

Inside the elevators, the images were lighthearted and had a pop-art feel.

Quest's three service divisions each had their own main stage with different themes, digital effects, and lighting. The common denominator: all three set-ups delivered a wide visual field reminiscent of a pop-concert stage.

One main-stage speaker delivered his presentation while atop a hoverboard, expertly rolling back and forth across the wide stage.

A Quest executive hosted a Family Feud-style game show, sporting a mustache reminiscent of a 1970s game-show host.

Quest placed a “Swag Store” in the prefunction area so that attendees could browse and then select items they really wanted, which reduced waste.

A professional host and a camera operator moved through the event, creating daily content recaps and getting attendee and executive perspectives on both the business side and the entertainment side of the meeting. Each day’s recap was ready for broadcast on the hotel’s TV channel the following morning.

The plaza outside the Anaheim Hilton hosted an evening party that featured the DJ on a lighted stand at one end, along with seating areas that doubled as LED-art installations set in the middle of the space.

An up-close look at the LED-lit swing seats at the outdoor party.

At the far end of the outdoor party space, Quest hosted a “rage room” where employees could smash the firm’s old technology equipment with bats. A video screen on an outside wall showed attendees a live feed of their colleagues’ destruction.

Donning a protective mask and gloves, a Quest employee unloads on a defenseless piece of last-generation equipment.