Nov 06, 2017

We've got three excerpts from Intentional Event Design: Our Professional Opportunity, the new book by Tahira Endean, CMP. The first sample: Endean shares her behind-the-book thinking.

How to Make Your Meeting Marketing Remarkable

Nov 02, 2017

Content marketing is a key tactic for transforming an event into the year-round, relevant, informative, and reliable brand your attendees crave.

5 Ways to Make Learning Stick

Oct 25, 2017

Why your attendees’ brains need extreme engagement to learn, and how you can make that happen at your meetings.

IMEX America 2017: The Chair Gallery

Oct 18, 2017

Approximately 3,300 companies and organizations exhibited at IMEX America 2017 in Las Vegas, each one vying to catch the eye of attendees and promote their brand. Reflecting the spirit and culture of their destination or product, booths ranged...

Tapping into the Wisdom of the Crowd

Oct 11, 2017

The audience at an IMEX America 2017 session got to ask—and answer—their top meeting planning questions.

Learning on the Line

Oct 10, 2017

A session at IMEX America 2017 did double duty: It explored three hot meeting-planning topics and introduced attendees to an unfamiliar format, the spectrogram.

The Big Pivot

Oct 07, 2017

How Keller Williams transformed its four-day convention into a relief effort after Hurricane Harvey

AV Answers: Cutting Through the Haze on Haze

Oct 04, 2017

Things you’re not thinking about (but your production company should be) when employing this special effect.

4D Experiences: Deep Play

Oct 04, 2017

Some of the most successful professionals I know have “work hard, play hard” embedded in their DNA. An article from Brainpickings and this NPR podcast help add context for how deep play is fundamental to our professional...