The Jawbone UP band could be a hot gift for high achievers, and at least one convention is working fitness bands into its agenda. Anyone who registered for last month’s Mobile World Congress in Barcelona could join the on-site Fitbit Challenge, which included daily prizes for the most active participants.
The Jawbone UP band could be a hot gift for high achievers, and at least one convention is working fitness bands into its agenda. Anyone who registered for last month’s Mobile World Congress in Barcelona could join the on-site Fitbit Challenge, which included daily prizes for the most active participants.
The Nike Fuelband SE is the second iteration of the Fuelband, which one reviewer called “a life gamifier.” The band retails for $149.
Pedometers, like this one from Branders.com, can be customized with a logo (yours or a sponsor’s). Hand the gadgets out to all attendees who want to see how many steps they take on site. (It’s especially fun at trade shows!) A leaderboard keeps the competitive spirit high. On the final day of the conference, reward the person with the highest count.
If you really want fitness immersion, how about planning your event in a spinning studio? When Tyler Webster, account executive at AT&T, wanted something different for a client event in Boston, he booked the Handle Bar, an indoor cycling studio, for a 7 p.m. spin class followed by a pressed-juice reception. “The professional crowd is leaning toward a healthier lifestyle,” says Handle Bar owner and manager Jessica Bashelor. She charges $600 for a buyout during peak hours, $450 off peak, including shoes and water for a each guest (29 max). Juice or cocktail receptions are additional.