Members of Hyatt’s global sales team (shown) display their “pink pride” at IMEX America in Las Vegas. In honor of Breast Cancer Awareness month, Hyatt donated $5 for each appointment in its corporate booth during the three-day trade show. The team’s nearly 800 appointments resulted in a $4,000 donation to the National Breast Cancer Foundation Inc., allowing for 40 women to receive a mammogram.

Paragon Events’ Xiomara Rivas ("Cee," left, with a friend), chapter administrator for the Pittsburgh, Tampa Bay Area, Virginia, and Westfield chapters of Meeting Professionals International, completed her third three-day, 60-mile Susan G. Komen walk for breast cancer in 2016, and she plans to do it again in Philadelphia next year. To participate, each walker is required to raise $2,300 for the cause. You can help Cee reach her 2017 fundraising goal here.

The Philadelphia Convention & Visitors Bureau staff (shown) proudly wear pink in support of Breast Cancer Awareness. Members of the PHLCVB team walked together in American Cancer Society’s Making Strides of Philadelphia. The PHLCVB Pink Angels team raised nearly $1,500 in memory of two PHLCVB pink heroes and in support of ten warriors who have been diagnosed with breast cancer.

Since 2010, The Peninsula Hotels has run a Peninsula in Pink campaign in honor of Breast Cancer Awareness Month. This year the theme is Art in Pink in collaboration with Chen Man, China’s celebrated avant-garde photographer and multimedia artist. Each of Peninsula’s 10 luxury properties in the U.S. and Asia is displaying a work by the artist. The piece at The Peninsula Tokyo is shown above. The photos are being auctioned online October 17–31 to raise money for breast cancer research. 

Delta’s 12th annual “Breast Cancer One” employee survivor flight in late September kicked off the airline’s month-long campaign to generate awareness and raise funds for the Breast Cancer Research Foundation. Emblazoned with a ribbon of pink, Delta’s jet carried more than 140 employee breast cancer survivors from New York City to Los Angeles where they were treated to a special evening at the JW Marriott, Los Angeles L.A. Live. To raise awareness of the disease, Delta employees wore pink uniforms and sold pink products (pink lemonade and pink headsets) on board and in Delta Sky Clubs throughout October.

For the third consecutive year, the grand exterior of The Ritz-Carlton, San Francisco is lit pink for Breast Cancer Awareness Month. Throughout October, the hotel has offered a Pink Afternoon Tea and a special “Pink Promise” cocktail, with $10 from each tea seating and $1 from every pink cocktail going to support the Bay Area–based Breast Cancer Emergency Fund, which works to provide emergency financial assistance to low-income women and men battling breast cancer.

For the month of October, Radisson Blu hotels in Minneapolis, Chicago, and Bloomington, Minn., have a Love Blu, Be Pink promotion, outfitting one guest room in pink, including a pink bed runner, pink throw pillows, and pink flowers. A portion of the pink room sales will be donated to the Breast Cancer Research Foundation.

The AEG Facilities–managed Los Angeles Convention Center lit its West and South Hall Towers pink to show unity and support of Breast Cancer Awareness Month.

Red Lion Hotels Corp. is featuring a lineup of events in October to raise awareness and funds for breast cancer research. The lobbies of all RLHC properties will include pink flowers, signage, and lighting, and a weekly “Living Stage” performance will be dedicated to breast cancer understanding and sharing, including a survivor forum. Elements of the company’s website (shown) make a statement about the effort needed to fight the disease.

In October, American Airlines’s Miles for the Cure program gives AAdvantage customers 20 AAdvantage miles for every dollar donated to the Susan G. Komen Breast Cancer Foundation. The money raised will go to the Susan G. Komen Young Investigators Grant Program, funding researchers working on metastatic breast cancer and triple negative breast cancer, an aggressive form of the disease. Also, look for new pink Dasani sparkling waters as part of the airline’s complimentary beverages, and other efforts to raise awareness.