When the International Bottled Water Association convened for its annual convention and trade show at the Orange County Convention Center in Orlando, September 27 to 30, it was a case of the right organization being in the right place at the right time. In the wake of hurricanes Katrina and Rita, which left thousands of Gulf Coast residents without homes and basic necessities like food and water, IBWA donated all unused bottled water from its meeting to the American Red Cross of Central ...

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