Sue Pelletier

Editor and mad blogger,

After spending my first 10 journalistic years mired in sewage sludge and garbage as a writer and editor of national and international trade magazines for the environmental industry from my former home base in Boulder, Colo., I can't tell you how much I appreciate and enjoy covering the meetings industry for MeetingsNet. I can't believe I've been here since 1998—time sure flies when you're having fun! Back in my enviro days, I actually attempted to help plan a technical trade conference and exhibition before deciding to stick with what I do best, so I have a first-hand appreciation of some of what people in this industry deal with day to day (and an even deeper appreciation that I don't have to do it myself—definitely wasn't cut out to be a meeting professional).

Since I've started covering this industry, I've developed a huge interest in adult education in all its many facets, and a fascination with how all the elements come together to create a learning environment that actually gives people the tools they need to do their jobs better once they get home. Meeting planning covers pretty much every aspect of business, from marketing and promotion to logistics to strategic planning—who wouldn't be fascinated? And this industry has done well by me, with my coverage earning several industry awards that make me proud to be a part of it all.

In those rare times I'm not chained to my keyboard, I like to hike the woods around my home in rural Massachusetts with my husband and my surrogate child, Mango the Australian shepherd. I also paint pet portraits, and do obedience and freestyle with Mango.
Contact Info:
Phone: (978) 448-0377
Search for me on Plaxo and LinkedIn

And don't forget to download the MeetingsNet app (search for keyword "MeetingsNet" at your favorite app store).

Marketing and branding on pieces of paper
7 Ways to Drive Registration and Engage Audiences
How to get the right qualified attendees to your events and maximize revenues.
3 Things to Know About Next-Gen Exhibitors
The best news for event organizers: Young exhibitors LOVE the value they get from exhibitions that they say they don't get from other marketing channels.
Cartoon man riding e-mail envelope
How to Up Your Event Marketing Game
How one expert drives registration with a VIP program, targeted e-mail campaigns—and emoji.
Amanda Young, Americas Event Leader at GE Healthcare
Meetings Podcast of the Week: Amanda Young, Mother Of Dragons
Grass Shack's Mike McAllen speaks with Amanda Young, Americas Event Leader at GE Healthcare, about managing expectations, and how agencies and planners can work better when working together.
Feedback quotation bubble made of people
3 Foolproof Ways to Collect Event Feedback
Post-conference evaluations are important, but they aren’t the only way to collect your audience’s assessment of your event.
13 Better Ways to Carry Cell Phones While On Site
A recent thread on the Meetings Community Listserv addressed the pressing need of how to carry a cellphone while on site at an event. Here are some of the MeCo meeting planner recommendations.
U.S. Bill of Rights
What CME Needs: A Healthcare Learner's Bill of Rights
17 things that every continuing professional development activity for healthcare providers should—but often do not—provide.
Adult education techniques
10 Ways to Not Just Teach, But Really Reach, Today’s Healthcare Professional
Healthcare teams are no longer willing to sit and be lectured to—they need to be actively engaged in their learning. Here are some educational techniques that will help.
Putting together the puzzle of how CME has to shift to accommodate healthcare
6 Ways Continuing Medical Education Must Change
What if your jobs as medical meeting providers depended on the performance outcomes from your education, just as Medicaid reimbursement depends on outcomes beyond the patient’s hospital stay?
Trends shaping healthcare and continuing medical education
Do You Know the 6 Major Forces Shaping Medical Meetings Today?
There are significant regulatory, cultural, and business-related trends that are changing the face of healthcare in the U.S. today. Are your continuing medical education activities keeping pace?
Shakespeare Sonnet 73
Meetings Podcast of the Week: Michelle Bruno on Creating Her Own Company
Grass Shack Events and Media's Mike McCallen talks with Michelle Bruno about the career path that led her to start up her own company.
Donation word cloud
IMEX Group Donation Doubles Meetings Industry Fund
The IMEX Group’s recent $15,000 contribution brings The Meetings Industry Fund to $30,000.
CEIR Index Q3 2015 report
Exhibition Industry Growth Stays Strong Through Q3
The Center for Exhibition Research finds exhibit industry growth now outpacing the GDP for three consecutive quarters in 2015.
P&V Enterprise technical staff manning their stations during a hybrid meeting
AV Contingency Planning for a Worldwide Hybrid Meeting 1
Taking a live hybrid meeting global means preparing for everything from bandwidth breakdowns to power outages.
5 Steps to Better Cross-Cultural Negotiation 
What's your negotiating style—truth before diplomacy or diplomacy before truth? Understanding cross-cultural norms and behaviors improves communication at the contracting table.

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