According to this article in The Atlanta Journal-Constitution, all the city’s hard work to clean up and get safer isn’t resonating with meeting planners:
- The 1,244 meeting planners surveyed by Boston Consulting gave Atlanta low marks on destination appeal, increasingly an important factor in booking decisions, the study found. When judged as a desirable leisure and vacation destination against 40 U.S. and Canadian cities, Atlanta ranked 33rd.
But the news wasn’t all bad. Planners did say that Atlanta was cost-effective to get to, and they liked the city’s hotels, shopping, and restaurants. As a large/convention destination, they also gave the city high marks: 4th out of the 40 it was compared to in the study.
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