Is "planner" a dirty word?

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I recently heard that many people who plan meetings/conferences/conventions, particularly on the corporate side, find being called a meeting planner demeaning. They'd rather be called meeting executive or meeting manager. Is this true? I know Meeting Professionals International changed from "planners" to "professionals" a while back to reflect the growing, well, professionalism of the field. But in my magazine, we have still for the most part been calling the profession "meeting planning" and those who engage in the profession "meeting planners."

I'm trying to change our evil ways now, but I'd hate to think we've been insulting people! If so, please accept my apologies, and do let me know if anything else is bothering you so I can stop doing it (here's my e-mail). Thanks.

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