Post-hurricane PR tips


The PR Newshound had some good post-hurricane PR tips that I hope some of the people who are sending me press releases would heed. Among them:

    Regardless of how well-meaning your intentions, it's important that you understand the difference between acceptable publicity and that which makes a Publicity Hound look either ignorant, insensitive or greedy.

My favorite from her list of inappropriate PR:

    --"Buy from me and I'll contribute" marketing messages from companies large and small. Even though you mean well, some of these offers smack of greed.

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