A shining moment in marketing?

RSS

Okay, we all know about the importance of truth in advertising and all that, but some of the marketing materials I've seen for conferences and conventions have organizations promising one thing, and delivering something quite different. The effect on attendees? Just imagine if you decided to see a nice, feel-good father-son story based on this trailer, and ended up taking the whole family to see this movie instead...


(Thanks to RangelMD for the pointer!)


Update: I just found a couple more movie trailer hacks: West Side Story as a zombie flick, and Titanic as a horror movie. And yes, I really should get back to work.

Please or Register to post comments.

What's face2face?

An eclectic mix of news about meetings and events, hospitality, and business travel, along with helpful hints and the occasional rant.

Blog Archive

Sponsored Introduction Continue on to (or wait seconds) ×