I just got an e-mail promotion from Microsoft Office Live Meeting that is very cool. It invites you, potential user, to participate in its free business seminar series using its technology. In effect, you demo the product while learning something you want to know. And the topics are pretty interesting:
I want to attend some of these--this marketing idea totally works, at least for suckers like me. Do you have something about your product, be it a hotel or a meeting, that you can work in a similar way?