Want to make your conference irresistible?

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Check out Dave Lutz' excellent summary of what sounds like a truly great session at EventCamp 2011 by Liz Strauss. I love this idea: "Instead of thinking of the top 10 reasons to attend, list the reasons that people shouldn’t." (See his post for examples, along with three more takeaways.)

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An eclectic mix of news about meetings and events, hospitality, and business travel, along with helpful hints and the occasional rant.

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