Who's your favorite superhero?

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It might be a good idea to ask the members of your meeting planning team who their favorite superhero is. Why, you ask? Because, believe it or not, researchers at New York University and MIT have found that "Students who thought of Superman volunteered much less of their time than those who thought about other superheroes. Furthermore, Superman-primed subjects were significantly less likely to show up at a meeting for volunteers held three months after they were initially asked to participate."

For more, click here. It doesn't say what the results were for Spiderman, though. Wonder what impact thinking about Archie or Rickie Rich would have?

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