Here's a crash course in Budgeting 101 from the author of Meeting Planning For Dummies, Susan Friedman, aka The Tradeshow Coach (www.thetradeshowcoach.com). Meeting planners often ask me, “What on Earth do I include in the budget?” says Friedman. The answer is very easy: “Everything.” If you have historical data from a similar event, you're in luck, because then you will have a good idea of previous expenses. However, if this is your first event, know that you have your work cut out for ...

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