Between the tumbling economy and the ban on physician giveaways under the new Pharmaceutical Research and Manufacturers of America's Code on Interactions with Healthcare Professionals, medical association meeting managers are bracing for revenue losses in 2009. They are quickly figuring out ways to boost attendance, create sponsorships that are compliant under the updated code, and slash costs. “I think 2009 is going to be a tough year for all of us,” says Chris Brown, ...

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