The mood at the opening ceremonies was jubilant as EIBTM (the European Incentive & Business Travel & Meetings Exhibition) celebrated its tenth anniversary in Geneva in May. From 3,000 attendees ten years ago to 7,000 today, from 360 exhibitors to 2,250, the growth of EIBTM is nothing less than impressive. Making news at the show was the kickoff of a marketing alliance of conference centers known as the Historic Conference Centres of Europe. Members are at least 100 years old; ...

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