Sixty percent of the group leads that come into the Hilton Family of Hotels is for 25 rooms or fewer, and in December the company launched an online technology it hopes can help those buyers: e-Events Small Group Product. The new tool allows planners to book five to 25 guest rooms online, with real-time confirmation. The contract is executed online and secured with a credit card. The ability to reserve meeting rooms, as well as order food and beverage and basic audiovisual, is expected to ...

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