Meeting planners spend a lot of time putting out fires and reacting to change. Of course, some fires are bigger than others. A three-alarm headache hit the industry this summer when Event411 went out of business, leaving drop-jawed clients scrambling to replace its online meeting and attendee management services. Michael Maddalena, partner at Summit Events LLC (, a HoHoKus, N.J., independent meeting management company, was just a few weeks away from the start of a ...

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