Want to know what qualifiers want? Ask them. That's what CMI's sister magazine Insurance Conference Planner did in its recent exclusive survey of 301 insurance agents.

When it comes to incentive destinations, this group loves sun and fun. “Beach resort” beat all other types of properties hands-down as respondents' top choice. Cruise ships came in second, and golf and spa resorts tied for third.

Hawaii reigned as the U.S. incentive destination of choice. Las Vegas ranked second (with strong support from respondents under 40), and San Diego/Southern California came in third. Finally, the Caribbean/Bahamas was top choice for international incentives.