According to the 2004 P&L Forecast recently published by the Hospitality Research Group of PKF Consulting, hotels in the United States will see profitability increase an average of 5.6 percent this year after three years of decline. The projected 2.4 percent rise in average daily room rate (ADR), along with a predicted 1.9 percent occupancy growth, will drive most of the profit increases, according to a press release. The main beneficiaries of this turnaround will be full-service ...

Register for Complete Access (Valid Email Required)

By registering on MeetingsNet now, you'll not only gain access to Hotel Profits on the Rise in 2004, you'll get exclusive access to a large archive of premium content.

Already registered? here.