For Lynne Schueler, it was the good, the bad, the ugly, and the Big Idea. The good: Her employer, Principal Financial Group in Des Moines, mandated companywide use of Schueler's department for planning meetings. The bad: With an unknown quantity of additional meetings about to hit her department's plate, Schueler, assistant director, meeting planning services, could not hire more staff. Nor could she get a much-needed overhaul of her meeting registration Web site, critical to ...

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