SOME SIMPLE EDUCATION or the right kinds of incentives could have a significant effect on attendees' likelihood of booking inside the block. That is among the conclusions one can draw from a survey of attendee behavior conducted as the second phase of the Convention Industry Council's Project Attrition, which was released in September. More than 11,000 meeting participants from all corners of the industry answered the survey, which revealed that only about one in five attendees is aware ...

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