The Advanced Medical Technology Association has released an updated, stricter version of its http://www.advamed.org/ Code of Ethics on Interactions with Healthcare Professionals. Under the new guidelines, which go into effect July 1, 2009, member companies are prohibited from providing gifts to healthcare professionals, including the noneducational, branded promotional items typically offered as booth giveaways at medical trade shows, such as pens, notebooks, and mugs. In an FAQ ...

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