At a CME providers' conference several years ago, I served on a panel where one of the speakers launched into a commercial about her company's product. When participants asked her questions, she responded with more anecdotes about her company. Such a blatantly promotional presentation was infuriating for attendees and embarrassing for me as her co-panelist. However, I don't think anyone believed that her talk was balanced or even informative. Just as attendees at your CME activities — ...

Register for Complete Access (Valid Email Required)

By registering on MeetingsNet now, you'll not only gain access to Hidden Agenda, you'll get exclusive access to a large archive of premium content.

Already registered? here.