I do a lot of public speaking about how technology, specifically the Internet, is changing our business practices. I like to ask my listeners a question originally posed to me by a colleague in San Diego. " What product does the television industry make?" The auto industry makes autos; the steel industry makes steel; the software industry makes software. But what is it that the television industry makes? I usually get the answers you'd expect: entertainment, shows, advertising, and a few ...

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