I’m writing this from the Global Business Travel Association Convention in Denver, where I’m trying to make sense of how the new SMM Initiative just announced by Meeting Professionals International will affect GBTA: its SMM education, the new SMM maturity model, and the projects of the Groups and Meetings Committee (of which I am a part). Now, fueled by a $250,000 grant from Gaylord Hotels, MPI will have significant resources to introduce its own flavor of SMM to ...

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