Nearly 20 years ago, David Carrithers patented the first stored-value cards for the incentive industry when he worked at Maritz Travel Co. Now, as founder and president of Affinity Center International, Carrithers is bringing a member loyalty program to associations that could also be used to attract and engage meeting attendees....More
Bill Sherry, the chief executive officer at Team San Jose, will retire in September 2013. A nationwide search for his replacement will begin in the first quarter of 2013....More
Christopher Thompson, the former head of travel promotion for the state of Florida, has been hired as president and chief executive officer at Brand USA, the nation’s destination marketing organization....More
What are the most important strategies or issues for your organization right now? How do you personally contribute to these strategies? The answers will help you craft your case for investing in professional development that helps you—and the organization....More
As part of a sweeping rebranding effort conducted over the last year, the Religious Conference Management Association has unveiled a new name for its annual conference. Formerly known as the World Conference & Expo, the annual meeting has been renamed Emerge....More
After months of collaborative work, RCMA leadership last week officially launched the association’s new logo, as well as the positioning statement that inspired it....More
Few would argue that former President Bill Clinton is a gifted orator, as witnessed by his nomination speech at the Democratic National Convention Wednesday night in Charlotte, N.C....More
The American Immigration Lawyers Association held a contest that got members discussing its conference on social media for 180 days leading up to the event....More
These invitations are for weddings, not conferences, but I bet you can find some inspiration among the various creative-if-geeky ways some couples chose to make their big announcements (plus they're just all kinds of fun to look at)....More
Data from an online event registration company shows the benefits of enabling people to do things they already are motivated to do on social media, including market your event for you....More
The Knoxville Tourism and Sports Commission has rebranded itself as Visit Knoxville, a name it hopes will be more familiar to meeting planners and reduce confusion about the organization’s purpose....More
Our exclusive survey of 285 Association Meetings readers tells us that you are predominantly women (74 percent), that 79 percent of you regularly use LinkedIn, and that 12 percent of you have gotten a job interview through your connections....More
While most associations use Facebook, LinkedIn, and Twitter to push out information about their meetings, many event professionals don't realize that...More
With the help of a generous sponsor, the National Apartment Association is using a new marketing tool to promote its annual conference this summer in Boston—radio ads....More
Our show was really struggling it was a dying show, says David Martin, vice president, marketing, at the Electronic Retailing Association in Arlington,...More
I've spent more than 30 years helping organizations market meetings. While most are adept at planning and conducting meetings, few market them properly....More
Roger Naoroji, Meetings and Education Coordinator, National Academy of Elder Law Attorneys, Vienna, Va. Here are my top 10 tips: Start out by developing...More
