We all know that restaurants are masters when it comes to using psychology to draw us in, influence our food choices, persuade us to tip more, and feel more satisfied with our experience. Here are nine restaurant sales strategies that seem especially relevant for meetings....More
Ron Rosenberg, president, QualityTalk, Inc., gave a session called “How to Get Record Attendance at Your Next Event: 7 Proven Strategies That Won’t Cost You a Dime” recently. Here are some of his tried-and-true tips for marketing your meeting.
Cvent surveyed more than 2,000 of its clients to find out what makes meetings tick these days. Here's a sneak peek of some of the results unveiled last week—you won't believe the size of the largest meeting planning committee they found!...More
Even you’re sick of the generation-talk, FreemanXP's new report is worth a download simply for its cheat sheet on social media platforms (farewell, Facebook). But read it now, before the next new thing pops up!...More
How can you do more with less? Be strategic. Not every social media platform makes sense for every organization or brand. Here are tips on how to best use the top six social media channels to market your events....More
There's a new site called Crystal that may just be the beginning of a whole new way to communicate with potential attendees, speakers, meeting committee members—anyone who has an online presence....More
Conference attendees are collectors of experiences. They don't remember or share mediocre or vanilla—only the extremes: Great! Wow! Sucks! Disappointing! Here are four steps to return on attendee experience....More
The Professional Convention Management Association’s annual Convening Leaders meeting in Chicago in January took its 4,000-plus attendees on a journey, with the motto, “There is risk in not taking risks.”