The mission of WVC, a provider of high-quality continuing education to veterinary professionals, is to educate all veterinary professionals, but creating a symposium that would be affordable enough for veterinary technicians was a challenge. Here...
Sponsors without a well-conceived and executed activation plan will yield crappy results. It's akin to an exhibitor purchasing a booth, not completing a booth profile, not doing any advance outreach, not manning the booth, and doing no...
Lisa Palmeri, Meetings After seven years with meeting technology company Cvent, Lisa Palmeri has joined Meetings & Incentives Worldwide, Caledonia, Wis., as vice president of strategic account solutions.
Palmeri, a 30 year industry veteran, ha...
The course graduates, looking pretty happy about their accomplishment.This must be the cool-meeting season, because I keep hearing about standout events that I would love to be a part of. The latest is the first Global Event Design Certificate pr...
Italy, France, Spain, Greece, and the U.K., have increased in popularity in recent months, providing renewed inspiration for audiences from major economies, affordability with attractive euro exchange rates, and creative experiences...
MCI, a global provider of strategic engagement and activation solutions in the meetings, events, association, and congress industries, has inked a deal with Emirates, the national airline of the United Arab Emirates, which serves 145 destinations...
Write down an original idea and it belongs to you. But if your creative effort falls within the scope of your job, it belongs to your employer. Read on for more clarifications about intellectual property law as it pertains to meetings.
As a consultant, I find it essential to attend as many of the key industry meetings as possible in order to keep up with new trends and formats. At the Global Business Travel Association Convention in Orlando in July and the Meeting Professionals...
