I just clicked through to read PCMA's What Your Organization Can Learn from the Ice Bucket Challenge in terms of fundraising, and found it interesting. And I think Carolyn Clark, who wrote the piece, is right in pointing out what makes it work...
The San Antonio Convention & Visitors Bureau, Visit Baltimore, and the Anaheim/Orange County Visitor & Convention Bureau recently announced a joint program called Synchronicities, a three-city marketing partnership. It is designed to offer meetin...
Three days after corporate, association, and third-party meeting planners with expertise in global programs got together for the Beyond Borders Summit at the JW Marriott Essex House in New York, a Malaysia Airlines was shot down over eastern Ukra...
“We tend to go a little overboard on welcoming, entertaining, and rain,” said Butch Spyridon, president and CEO of the Nashville Convention & Visitors Corp., the city that was “all in” for about $2 million (including in-kind services) to host the...
Expert tips on how to promote your mobile meeting app before, during, and after an event, provided courtesy of session leaders at the recent 2014 Cvent Corporate and Association Meetings Summits in Las Vegas.
Having succeeded in waking up this country to the need for marketing and promotion to attract and increase international visitors, Brand USA appears set to win Congressional reauthorization for another five years.
The Travel Promotion, Enhanceme...
Audience interaction platform sli.do, which offers a simple way to create audience polls and manage speaker Q&A, has announced a new integration with Prezi, the cloud-based presentation platform...
I get a lot of marketing and promotional materials for the various different conferences. And a lot of those organizations have e-newsletters and magazines that they use to promote their events. But little of it charms me quite the way something ...
