HCEA: No Exhibitor Surcharges

The Atlanta-based Healthcare Convention and Exhibitors Association this past fall officially came out against healthcare exhibition policies that require exhibitors to pay “sponsorship” fees for activities in their own booths, beyond the cost of the activities themselves. This was in reaction to hearing from members that several healthcare societies were selling a limited number of opportunities for exhibitors to offer cappuccino/espresso and smoothie services from their booths for an