The Professional Convention Management Association Foundation has launched an ambitious campaign to raise $250,000 by December 2020 to fund its Accelerating Reskilling initiative.
The initiative aims to help 1,000 business-event industry professionals—planners, suppliers, students, or faculty—who have been hurt by the economic crisis brought on by the Covid-19 pandemic, by providing new educational opportunities. According to the foundation’s website, examples of what could be supported through the program include access to the Digital Event Strategist certification, a CMP online prep course, or the 2021 Convening Leaders conference. A panel of PCMA members will review applications and select recipients.
“Together as a community, we can bring these educational opportunities to our industry. The events industry has always been generous when a need has arisen. This time is no exception. We cannot do this alone; it will take all of us working together, towards one goal, for our industry to recover,” said PCMA Foundation Chair Valerie Sumner, (left) owner of VRS Meetings & Events.
Accelerating Reskilling is one piece of Recovery Discovery, PCMA’s plan to help members recover from the economic impacts of the pandemic. It also includes research, event experimentation, and other education.