The role of the corporate event planner today is more important than ever — shifting from a focus on procurement, planning, and logistics to becoming a key orchestrator of unique and memorable experiences.
At Ashfield Meetings & Events, Jennifer Perry has taken on a new role. The former account director is taking her logistical and educational background in a new direction as director of training and recruitment, responsible for developing an...
Learning that standard operating procedures, or SOPs, play a critical role in most high-functioning meeting departments could be a surprise to those who relate to the more creative and design-oriented elements of the job. But for anyone who...