Walmart associates attending the annual meeting can sample products sold in their stores, from beauty supplies to apparel to food—when they’re not petting animals, playing carnival games, or flying down a zipline.
One attendee segment of Walmart’s Associates Week and Shareholders Celebration has a reputation to uphold, and planning its day-long gathering requires some creativity.
Mark Henneberger is the point person for all elements of Walmart’s Associates Week and Shareholders Celebration, combining a proven template with an outside agency’s creative ideas.