A New Twist

If anyone has a good vantage point for lodging performance, it's Bjorn Hanson, PhD, global industry leader, PricewaterhouseCoopers Hospitality & Leisure Practice, New York. Meetings have never been more important to many major markets, he says, but the supply of full-service hotels has not kept up with demand. We talked with him about these trends and others affecting hotels in 2003 and beyond.