If you’re designing a hybrid-event strategy for 2022 and 2023 to help you hang on to the audience reach you achieved during the pandemic, here’s some advice on marketing, measurement, building community, and more.
A new proprietary scoring tool from life-sciences content engagement firm Array aims to take the guesswork out of determining how engaged your HCP attendees are.
The hotel company has partnered with CVS Health as well as the Professional Convention Management Association to move the industry forward on two fronts—Covid safety and improving hybrid events.