When organizations create social media accounts, they are entering into a virtual (albeit implied) contract with their communities. That contract is quite simple, promising...
Meeting planners (and the journalists who cover their industry, present company most definitely included) have been on the tech-wagon for a while now, Facebooking and Linking In and blogging to generate excitement about their events. Which is goo...
Have you embraced social media yet? Chances are that you’re dabbling in it on a personal level—I’d bet you have a Facebook page and maybe a board or two on Pinterest—but you haven’t fully taken the plunge as a...
Twitter recently unveiled some platform design tweaks that make it look and feel more like Facebook—and that potentially could make it a better tool for event marketing.
One thing it’s rolling out on a limited basis at this point is a “buy butto...
A new social network is being soft-launched that aims to connect meeting planners, suppliers, and travel directors to share opportunities and build business connections.
Today's guest post is from Mads Ellegård with Danish meeting and event booking site Ateo.dk.
Here are 9 steps to integrating social media into your next event.
1. Decide on a Hashtag
FInd a unique event hashtag—one that's not already being use...
It wasn’t easy, narrowing the field of online personalities in meetings and travel to the 11 most influential. What we learned is that people don’t rise to the top in social media because of a certain number of tweets or fans or...
Our top social media stars for 2014—Stephen Barth, Richard Branson, Midori Connolly, Tahira Endean, Jeff Hurt, Jessica Levin, Shawna McKinley, Sherrie Mersdorf (for Cvent), Dan Parks, Sue Pelletier, and Adrian Segar—share their favorite hashtags