REACHING THE MILLENNIALS They're technology-savvy, team-oriented, and optimistic about their future. They're the Millennials, and in four years they'll enter the workforce in huge numbers. Generational expert Robert Wendover, president of Aurora, Colo.- based Leadership Resources, says that growing up in a culture dominated by entertainment and technology has set the Millennials apart from past generations. As he put it, "The standard Millennial wears a beeper to school."
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