What medical and pharmaceutical/bioscience/medical device meeting planners and continuing medical education professionals need to know to plan meetings and CME activities for healthcare professionals.
There are some interesting articles to check out in the latest issue of Pharma Marketing News (free sub req'd. PDF; you have to scroll down to get to individual articles)...
There's a new social networking system being created just for healthcare workers (read about it here) called GenCache.com that sounds pretty interesting. According to an e-mail I got from founder Jay Limaye, "You'll notice that in addition to the...
This is interesting--the American Society of Hypertension is so splintered over the potential for pharma influence that its journal defected to another office! Check out the full story in the Boston Globe (I'm pretty sure it's free for...
An excellent roundup of all the issues involved in the pharma-physician and DTC-consumer-physician relationships is this article in the Salt Lake City Weekly. I particularly like this quote from a doc who just says no to all forms of pharma...
According to this article in Forbes, Johnson & Johnson is taking criticism of its heart-failure drug Natrecor by "two doctors who drew the spotlight to Natrecor. At medical meetings and in the ...
