What medical and pharmaceutical/bioscience/medical device meeting planners and continuing medical education professionals need to know to plan meetings and CME activities for healthcare professionals.
Trends in the travel industry indicate that traditional rest and relaxation vacations are being replaced by adventure vacations. Not surprisingly, these trends are reflected in the activities being offered at meetings and conventions. In addition...
E-commerce is expected to increase by 1,000 percent in the next three years, and travel has just surpassed computers as the top commodity sold on the Web, nevertheless, many meeting attendees (and some meeting planners) are still uncomfortable...
Innovation is alive and well on the Web, with new sites that make organizing meetings more efficient and less costly appearing nearly every day. Consider some typical meeting planning tasks: find meeting space, mail requests for proposals (RFPs)...
Rocky Mountains, blue skies, and western friendliness are practically a Colorado promise. Planners can also count on an appealing mix of luxury resorts and rustic ranches, modern cities and quaint mountain getaways from this diverse and well-loved...
Leveraging programs, products, and services is a tremendous opportunity. Deriva- tives or spin-offs can expand your reach, while enabling you to meet your mission and margin objectives. They can even outperform the parent product (see my December...
