What medical and pharmaceutical/bioscience/medical device meeting planners and continuing medical education professionals need to know to plan meetings and CME activities for healthcare professionals.
At the Pharma Forum 2014, held in March in Orlando, globalization was one of the main themes. Specifically, how can pharma and medical device companies manage their interactions with healthcare professionals in multiple countries, each of which...
Haven’t planned a cruise meeting lately, or ever? We’ve got an overview of trends, a guide to ship categories, and lots of photos to give you a feel for the state of cruising today. Customize your corner of a mega ship, charter a smaller ship and...
Her 25 years of service in the healthcare convention marketing and exhibitions industry, plus her work with the Healthcare Convention and Exhibitors Association, earned Sue Huff, director of global conventions, Medtronic Inc., HCEA’s...
Having succeeded in waking up this country to the need for marketing and promotion to attract and increase international visitors, Brand USA appears set to win Congressional reauthorization for another five years.
The Travel Promotion, Enhanceme...
Audience interaction platform sli.do, which offers a simple way to create audience polls and manage speaker Q&A, has announced a new integration with Prezi, the cloud-based presentation platform...
I get a lot of marketing and promotional materials for the various different conferences. And a lot of those organizations have e-newsletters and magazines that they use to promote their events. But little of it charms me quite the way something ...
While it continues to decline, the pace at which commercial support is decreasing did slow a bit in 2013, and all other indicators show that the continuing medical education enterprise is still looking healthy.
