Promote Content Not Parties

MANY OF US are struggling with how to interpret the wave of new regulations around medical meetings. With an intense focus on conflict of interest, commercial support guidelines, and limits on gifts to physicians, a decidedly somber tone has taken over most medical meetings. Many of us are nervous that holding a medical meeting in an enticing venue such as Florida or Hawaii would violate one of the many new rules and regulations. Not so, says Nancy Marotta, manager of medical