Eye-catching seating and décor can drive networking, provide a branding opportunity, and even increase social posts. Are you making the most of it?
As she builds out her shows’ educational and networking opportunities, Tinsley Conway of Connect Meetings stays ahead of mainstream trends because her attendees want fresh ideas and activations they can use at their own events.
Increasingly, business-event professionals are using artificial-intelligence tools to aid their marketing, brainstorming, data...
After introducing a “wellness menu” last fall, Caesars Entertainment walked the talk at its inaugural Global Wellness Summit.
Lippman Connect’s signature opening session at ECEF delivered insights from Freeman’s latest Exhibitor Trends Report.
Many conferences are lucky to have an opening and closing keynote. But at Meeting Professionals International’s World Education Congress last week there were four general session speakers, each of whom delivered uplifting messages in surprising...
Here’s how one organizer used pre-event connections to drive attendance, content creation, and buzz.
To extend engagement and reinforce messaging, build a plan to connect with attendees before and after in-person events.