Testing the waters for the return of large indoor events, the British government conducted an unusual experiment that will inform the timetable for reopening venues.
You can’t pull your 2019 event designs off the shelf and expect them to work now. Chris Fredericksen, chief creative officer for experiential agency Pinnacle, offers these ideas for designing and building compelling brand experiences.
A new report from the American Institute of Physics asks how the digital experimentation and lessons from the past year can make conferences more valuable.
Face masks make it tough to communicate. Planners can recommend a few tactics for attendees to counter the challenge, and also employ a few of their own.
