Show Managers Speak Out

“Strategic planning by committee just doesn't work,” observed Nancy Berg, executive director of the Society of Manufacturing Engineers, at the fourth annual Exhibition and Convention Executives Forum, held May 28 at the new Washington (D.C.) Convention Center. Produced by show veterans Sam Lippman and Michael Hough, the conference was sold out at 120 registrants, most of whom were top-level executives from the country's largest association and for-profit trade shows.