TV Marketing Exec Joins Medscape

Medscape, a provider of digital health records (DHR) and online health information, has announced that 23-year ABC-TV veteran Daniel Barnathan has been named Executive Vice President of Portal Sales. Barnathan brings extensive knowledge and experience in media sales, marketing, promotion and research to Medscape. Over the past decade, Barnathan and his sales teams generated billions of dollars of revenue for ABC-TV. Under his leadership, Medscape's goal is to significantly grow and expand its